Product Management Blog

Product managers have to go through a continuous learning process to grow in their career. Even 2 different product mangers in two different software companies have very different responsibilities and obstacles to overcome. So imagine how diverse the experience would b... Read More

If you have a site collecting email ids using a lead magnet, you are probably familiar with emails like lo@ko.loEspecially, if you don't confirm emails before giving out access to the lead magnet, these emails come aplenty. This is also true about websites collecting emails by b... Read More

Over the past 6 months I ran multiple beta tests for my product and in the process learnt a couple of important things about the users of a software product. However, most of the lessons can also be applied to any other software product.It's always good to carry out tests but at... Read More

In this post I'll list down a few steps that should be carried out to pick up early reactions from potential users about your new product. For those who are new to this term, validation is done to verify that a product will be successful without actually building and deploying t... Read More

Bounced rate is one of the most talked metrics in web analytics for a reason. It helps product analysts understand a crucial aspect of user behavior in websites.However, it's difficult to assess ... Read More